GLOBAL MEDIA, MARKETING & SPONSORSHIP INITIATIVES
MULTI-GENRE CONTENT, FACTUAL DOCUMENTARY PROJECTS & NEWS MAGAZINE PROGRAMMES
MEDIA ROUNDTABLES & DOCUMENTARIES - PROPRIETARY PORTFOLIO:
THE CYCLE OF LIFE SERIES
HUMANITARIAN & SUSTAINABLE DEVELOPMENT CHALLENGES & SOLUTIONS
The Cycle of Life Series, an independent media for development factual documentary series (in association with Goodwill Discovery roundtable programme), explores the lives of extraordinary people who rose above significant challenges and now pay it forward by dedicating time & resources to helping at-risk children, vulnerable young people and marginalised women overcome immense obstacles & circumstances to break the vicious cycle of poverty and create an upward cycle of change. The series documents the compassionate relationships and supportive environment offered by NGOs, Non-profit/CSR-focused organisations and grassroots community-based outreach projects whose combined dedication and commitment are beginning to combat injustice and overcome socio-economic obstacles faced by the marginalised owing to immense barriers, abject poverty, degradation, gender inequality and deprivation.
The Cycle of Life Series focuses on generating global awareness for grassroots humanitarian/conservation projects working in partnership with international non-profits/NGOs and intergovernmental organisations to create low-cost humanitarian
interventions and sustainable development solutions (across social enterprise, education, sports, arts, health, agriculture, social innovation, etc.) that empower marginalised communities (from developing and least developed countries),
including vulnerable women, at-risk children and small-holder farm families, regardless of gender, race, colour or creed.
The Cycle of Life Series features inspirational narratives creatively filmed by blending factual interview-based storytelling, expansive aerial footage, creative cinematography, thought-provoking images and powerful & poignant music to offer an engaging experience for a diverse demographic. Based on the high calibre of the production/content, the world renowned stakeholders featured in the series, and the unique relational capital that the producers have within the media industry, it is anticipated that the documentary series will reach hundreds of millions of viewers on premium broadcasters, generating global awareness for low-cost humanitarian interventions & sustainable development challenges (and solutions).
The grassroots projects/initiatives featured in series have received support from notable stakeholders (philanthropists, private foundations, international NGOs and intergovernmental organisations), including: Save the Children, Catholic Relief Services, Chuck Feeney/The Atlantic Philanthropies, Denis O’Brien/Iris O’Brien Foundation (Digicel), Joseph Rowntree Trust, Bill & Melinda Gates Foundation, Sir Richard Branson/Virgin Unite (Virgin Atlantic), Dick Enthoven/Spier Arts Academy (Nando’s), Dr. Peter Linneman (former Chair, Rockefeller Center), Roy Hilton March/March to the Top - Africa (CEO, Eastdil, LLC), Dame Ann Gloag/Gloag Foundation (Stagecoach), The Global Fund, Fogarty AIDS International, WHO, PEPFAR, USAID, UEFA Foundation for Children, FIFA Football for Hope, UNOSDP, Global Affairs Canada, Dep. of Foreign Affairs (Ireland), UK Aid, Austrian Development Agency, Federal Ministry for Economic Cooperation and Development, Desert Flower Foundation (Austria), Desert Flower Center (Hospital Waldfriede - Berlin), Fistula Foundation, Red Cross, Médecins Sans Frontières, Community of Sant'Edigio, Anne Wojcicki Foundation, Troper-Wojcicki Foundation, ADRA, Freedom from Fistula Foundation, Cheshire Foundation, Dr. Auma Obama Foundation (Sauti Kuu), Obama Foundation, Clinton Foundation, etc. In addition, a number of sports, arts, fashion and media personalities have also demonstrated support, including: Waris Dirie, Tegla Loroupe, Kiera Chaplin, Didier Drogba, Liya Kebede, Baaba Maal, et al.
This is example text. Please click here to edit the text.
Part 1 of Keeping My Virginity: The Bride Price examines the cultural and socio-economic challenges of FGM, fistula and early/forced marriage in East Africa, namely Kenya and Tanzania, and enables the viewer to gain
unique insight into low-cost health & education interventions being implemented by a number of dynamic projects, empowering vulnerable women and at-risk children by offering safe havens, education opportunities and health care
for young girls escaping FGM, rape and/or early/forced marriage.
Part 1 profiles NGO projects/initiatives in East Africa including: Sekenani Girls High School, the first secondary school for young girls, offering education and a future free of hard labour, child marriage and FGM, supported by UK non-profit,
Educating the Children, and Sir Richard Branson's Virgin Unite and Virgin Atlantic; Olmalaika Home, a rescue centre in the Maasai Mara that offers a safe haven for young girls escaping FGM, rape and/or early/forced marriage, supported
by medical practitioners and sustainable social enterprises; SAM Elimu Program, an education scholarship program in Lewa Conservancy, Nanuki and Nairobi, founded by Dr. Peter Linneman and supported by March to the Top - Africa, a foundation
founded by Roy Hilton March and his wife Barbara; Kenya Children's Home (formerly, Thomas Bernardos House) funded by the Gloag Foundation whose founder is Dame Ann Gloag; and other similar projects & initiatives.
Part 1, The Bride Price, is a reference to Adam Salim’s Swahili love song: Malaika.
Part 2 of Keeping My Virginity: A Terrible Beauty is Born takes an in-depth look at the challenges (gender-based violence, FGM, racism, health risk, etc.) facing migrant women and girls (including refugees and asylum seekers from Africa, the Middle East and Asia) striving to make a new life in Europe, and the solutions being offered by compassionate and dedicated social workers, campaigners and health professionals, largely led by migrant women who overcame significant obstacles to pay it forward and assist the next generation of migrant women and children in both Europe and their nation of birth.
Part 2 profiles NGO projects/initiatives in Ireland, UK, Germany & East Africa including: Akina Dada wa Africa (AkiDwA), an Irish-based non-profit founded by Kenyan-born Irish activist, Dr. Salome Mbugua; Forward for Women, a Frankfurt-based
NGO inspired by Forward (UK) and founded by Senegalese-born FGM survivor, activist & educator, Dr. Mariame Racine Sow; UnCUT/VOICES Press, a publishing house & educational platform, founded by Dr. Tobe Levin, dedicated to ending
FGM; Desert Flower Center at Waldfriede Hospital (Berlin), a world leader in reconstructive surgeries for FGM victims, gynaecological, urological & psychological treatment; Desert Flower Foundation, an initiative established by
FGM survivor, Activist, Author & Supermodel, Waris Dirie; Gynocare Women’s and Fistula Hospital led by Hillary Mabeya, MD and his wife, Caroline, supported by FIGO, Fistula Fndn., Sir Richard Branson's Virgin Unite and Dame Ann
Gloag.
Part 2, A Terrible Beauty is Born is a reference to W.B. Yate’s poem: Easter, 1916.
Part 3 of Keeping My Virginity: Sweetness on the Desert Air documents the projects and initiatives in West and East Africa supported by Desert Flower Center/Foundation (Berlin/Vienna) and Forward for Women (Frankfurt), contrasting narratives including the tribal, cultural and socio-economic dynamics at play, set against two vibrant yet volatile backdrops.
Embarking on a journey of goodwill, the viewer is granted a special behind the scenes access to rare footage, as the Cycle of Life film crew travel alongside three courageous Medical Doctors - Dr. Cornelia Strunz, Dr. Roland Scherer and
Dr. Uwe von Fritschen - from Desert Flower Center Berlin, Germany en route to Eldoret, Kenya to assist their Kenyan colleagues perform operations on victims of FGM and fistula.
Part 3 completes the cycle of life as the viewer travels from Africa to Asia with the Cycle of Life film crew as they go deep into male-dominated ghettoes and rural/isolated villages in India and Bangladesh to shine a light on the broader issues of early/forced marriage, dowry deaths and child labour in these largely male-dominated environments while chronicling inspirational narratives of women and girls who are fighting against the sands of time to break intergenerational patterns of injustice regardless of the consequences.
Part 3, Sweetness on the Desert Air is a reference to Thomas Gray’s poem: Elegy Written in a Country Churchyard.
GLOBAL SPONSORSHIP
XXX
ADVERTISING FUNDED PROGRAMMING
XX
CSR INTEGRATED BRANDED CONTENT
XX
EXPERIENTIAL MARKETING
XX